Thursday, January 13, 2005

Pardon me, but you seem to be shooting your own foot ...

I have decided that I live in a country of weird and wonderful news items.

The following gem was in todays "The Marker":

"For the past few days, Egged buses have been displaying billboards advertising a drug that treats impotence. The campaign slogan was "Sex C - There's another type of sex". The campaign featured a picture of a man and a woman.
As might have been expected, the Ultra-Orthodox expressed their resentment at the use of the word "sex", and demanded that the company which markets the drug cancel the campaign. The "Committee for the Prevention of Obscene Advertising" threatened that if the billboards weren't removed immediately, the Ultra-Orthodox, Orthodox and Traditional communities would boycott Egged.
The parties reached a settlement, whereby the word "sex" would not be written in Hebrew, but rather, in English, so as not to tarnish the honor of the holy language - Hebrew. In addition, the picture of the woman was to be removed from the campaign."

End of article.

Well, I think that this is definitely a case of 'snaps' for the Committee for the Prevention of Obscene Advertising.

Let's see what we have here. An advertisement for a drug for impotence now features a single man, standing alone, declaring that there is "another type of sex" - with the word "sex" standing out due to its being in a different language. One can only wonder what other type of sex the wise Committee had in mind, having removed the woman from the picture ...

I'm so pleased that my tax money is going to groups like this, who are obviously putting it to very good use. I look forward to seeing representatives of the Committee at the Pride Parade in June.


Blogger Savtadotty said...

So the boomerang was invented in Australia, you say?

14 January, 2005 04:57  
Blogger Nominally Challenged said...

Yes, but it was successfully exported around the world, in all sorts of forms. Some of which, one might say, boomeranged right back. But then, that's life for you ...

15 January, 2005 09:19  
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